Privacy Policy

ELEANOR MACLEOD, trading as Blossoms and Cakes ("I", "Me", or "My"), values your privacy and is dedicated to protecting your personal data. Please review this policy carefully as it outlines how I collect your personal data when you visit my website, www.blossomsandcakes.co.uk (the "Site"), how I may use it, and your rights concerning my use of that data.

1. IMPORTANT INFORMATION AND WHO I AM
This privacy policy explains how I collect, process, use, store, transfer, and delete your personal data through your use of this Site, including any data you provide when making an inquiry or purchasing goods or services from the Site. "Personal data" refers to information about a living individual that can be identified from that data or in combination with other information.
It is important to keep your personal data accurate and up to date. If any of your data changes, please inform me.


2. WHAT DATA DO WE COLLECT ABOUT YOU?
I may collect the following types of data:

  • Identity and Contact Data: Includes your first name, last name, username, marital status, title, date of birth, gender, billing address, delivery address, email address, and telephone numbers, dietary requirements (for training events)
  • Financial and Transaction Data: Includes bank account and payment card details when making a purchase, along with any other details about products or services you've purchased from me.
  • Usage and Technical Data: Includes information about how you use the Site, products, and services, such as visit times, pages viewed, IP address, login data, browser type, operating system, and device information.
  • Marketing and Communications Data: Includes your preferences for receiving marketing communications from me or third parties, your interests, feedback, and survey responses.
  • Tracking and Cookies Data: Includes tracking technologies such as cookies, beacons, tags, and scripts to enhance and analyze the Site's performance. Cookies are small files used to remember your preferences. You can refuse cookies through your browser settings, though some Site features may not work properly if you do so.
I do not collect any Special Categories of Personal Data (such as race, religion, health, etc.) nor do I collect information about criminal convictions and offenses.

3. HOW DO I COLLECT YOUR PERSONAL DATA?
We collect personal data from a number of sources including
  • our website contact form,
  • our E-Commerce platform,
  • our inhouse training courses and events,
  • Wedding exhibitions, and events,
  • referrals from existing clients, other organisations and wedding planners
4. HOW DO I USE YOUR PERSONAL DATA?
My legal basis for processing your personal data under the General Data Protection Regulation (GDPR) includes the following:
  • Consent: I may request your consent to use your personal data, for example, for marketing purposes. You can withdraw consent at any time by unsubscribing or contacting me at BLOSSOMSANDCAKES@GMAIL.COM.
  • Legitimate Interest: This includes providing and maintaining services, customer support, and addressing technical issues.
  • Performance of a Contract: I may process personal data to fulfill contractual obligations, such as processing payment information for a purchase.
  • Other Legal Bases: I may process personal data to comply with legal obligations or respond to a court order.

5. HOW LONG DO I RETAIN YOUR DATA?
I retain personal data only for as long as necessary to fulfill the purposes outlined in this privacy policy or as required by law. I will retain data to meet legal obligations, resolve disputes, and enforce contracts and policies.

6. THIRD-PARTY ACCESS
I may use third-party companies and individuals to assist with the Site, provide services, or analyze how the Site is used. These third parties can only access your personal data to perform these tasks and are obligated not to disclose or misuse it.
I may use Google Analytics to track user behavior on the Site. Google Analytics may collect personal data such as your IP address. You can review Google's privacy policy at Google Privacy Policy.

If you contact me via the Site, Showit will process and store your personal data (name, email, phone number). You can read Showit's privacy policy at Showit Privacy Policy.

7. LINKS TO THIRD-PARTY SITES
The Site may contain links to third-party websites. These sites are not controlled by me, and I am not responsible for their content, privacy policies, or practices. Please review their privacy policies before submitting any personal data.

8. CHANGES TO THIS PRIVACY POLICY
This policy may be updated due to legal changes or improvements in service. Any changes will be posted on the Site, and I will notify you before they take effect.
If you have questions about this policy, please contact me at BLOSSOMSANDCAKES@GMAIL.COM

9. IF YOU FAIL TO PROVIDE PERSONAL DATA
If personal data is required by law or under the terms of a contract and you fail to provide it, I may be unable to fulfill the contract (e.g., provide goods or services). In such cases, I will inform you accordingly.

10. SECURITY
I take reasonable technical and organizational measures to protect your personal data from loss, misuse, or alteration.